Expat Jobs in Germany

Team Lead Online Performance Marketing (m/f) (86 views)

10997 Berlin
April 13, 2016

Aeria Games is one of the largest Publishers of PC and Mobile games in Europe, the US and Latin America. Since our start in 2006, we have created a company where people from over 40 countries work, think and play together in an environment centered around a passion for games and an entrepreneurial mindset. In 2014, we joined forces with the German media corporation ProSiebenSat1, enriching our portfolio and growing our player base. We are home to a community of over 70 million gamers and offer a diverse catalogue of titles including such hits as A.V.A., S4 League, Immortalis, Goal One, and Aura Kingdom.

We offer rewarding career opportunities, training and possibilities for personal development, competitive salaries and a fun working environment right in the heart of Berlin. Shiatsu massages, German and English lessons, a value system that rewards risk-taking and initiative, and a great team spirit – that’s our company culture. If you are looking for a challenge within a fast-growing international company – we are looking forward to your application!

Team Lead – Online Performance Marketing (m/f)

Your responsibilities:

  • You lead, train and develop our online performance marketing team, focusing on existing and upcoming PC game releases and oversee all activities related to affiliation, media buying, Google Adwords and Facebook
  • Develop and execute user-acquisition strategies and roadmaps for your team, directly report to and work closely with Director Performance Marketing
  • You constantly improve our technical setup and tools according to market changes
  • Supervising campaign and traffic management: Measuring customer acquisition costs, LTV and return on investment for your teams’ global campaigns and adjust based on performance
  • Game potential evaluation in close alignment with the game producers  
  • Sourcing, planning, execution and controlling of large scale user-acquisition campaigns
  • Overseeing ad buys with direct publishers, ad networks and affiliate networks
  • Meticulously supervising the routine optimization of creative assets and landingpages through A/B testing and statistical analysis

Your qualifications:

  • 4+ years of experience managing direct-to-consumer performance marketing campaigns, preferred in the online gaming industry
  • 2+ years of experience in leading a team
  • Full understanding of different online marketing channels: Affiliation, Media Buying from direct publishers, AdNetworks, AdExchanges, Google Adwords, Facebook Ads, DSPs
  • Very solid AdTech knowledge
  • Strong analytical skills
  • Experience within Free-to-Play gaming (Online and/or mobile) is a plus
  • Fluent English skills

What we offer:

  • A casual, fun and energetic work environment in a fast-growing company in the very heart of Berlin (Kreuzberg)
  • A challenging job with lots of responsibility and freedom to grow professionally and acquire new skills
  • A very international team of fun and passionate colleagues
  • Regular company parties, Shiatsu massages, German lessons and a proper gaming room